Leadership discussion broad Essay Example | Topics and Well Written Essays - 250 words - 3

Leadership discussion broad - Essay Example Most companies such as IBM, Capital One has been outsourcing their customer service and backdoor operations to Business Processing Organizations (BPO) already because it is more economical to have them done by third party vendors who has to expertise than for companies to do the operations themselves. Even in the production side of the company, such as the production of the company’s parts that make up its products are outsourced. The classic case for this is Samsung and Apple where parts and accessories of their smartphones and other products are outsourced to third party vendors. They however keep the software and hardware design as well as research and development within the company so as not to give away their strategic advantage and technical competencies. Outsourcing other value creation activities may be cost effective for companies to do but there are also risk involved in it. Outsourcing company operations inadvertently exposes the technical advantage of a firm making it vulnerable to industrial espionage. Another is the case of Apple where it the company is accused of unethical business practice because its third party vendors employed children and use unfair labor practices. This may not be the doing of Apple because it is a reputable company, but the less than desirable labor practices of its third party vendors hurt the company’s

American Cancer Society Essay Example | Topics and Well Written Essays - 2000 words

American Cancer Society - Essay Example e pursuit of eliminating cancer from the global sphere, the American Cancer Society carries on substantial research and educational services internationally. Moreover, the American Cancer Society strategizes its goals and objectives through encouragement in building more cancer research institutes to enhance the global research potential. In fact, the American Cancer Society is found to be the largest voluntary research organization in America in the field of health. An association formed to render public services in the health sphere stands out to become a successful venture if its activities are subjected to due governance and monitoring. In this regard, the American Cancer Society is also governed by two separate and distinct set of body viz. the National Assembly and the National Board of Directors. In turn these two separate bodies are constituted by people both nonprofessionals and medical experts. (American Cancer Society, 2010) American Cancer Society in its bid to create awareness about Colon Cancer conducted an advertising program on a national basis. The voluntary association using Television commercials and print media conducted the advertising program. The advertisements aired in the television channels in the commercials and the newspapers were constructed targeting the general audience. A second group of advertisement was also made to target the African population dwelling in America. This advertisement was also aired but by the use of radio. In order to evaluate the effectiveness of the advertisement program a market research activity was also initiated. The Market Research was conducted by targeting a focus group of women in the age group of 50 to 64 years. Moreover, a methodology was also devised to contact the target group of the advertisements conducted. The participants were contacted through telephone on an individual basis. Herein, a set of qualifying criteria was also decided upon. Firstly, it was found out whether the individual was a